Babbage launches new brand & website

Amsterdam, March 10, 2025 – Babbage, the expert in making connections between organizations and the best marketing, communication and content professionals, launches a renewed brand and website. With the new visual identity, Babbage emphasizes the focus on connection – with clients, the network of professionals and the profession.

Connection as a foundation

The renewed brand emphasizes the power of connection. Over the past 25 years, Babbage has continuously worked on building valuable relationships with both clients and professionals. This focus on connection remains at the core of everything Babbage does. Whether it concerns the deployment of interim specialists and/or permanent professionals, strategic advice or content production, Babbage is the partner that offers clients sustainable and customized solutions within the marketing, communication and content profession.

Two platforms, one experience

With the new website Babbage offers both target groups, clients en professionals, a separate platform, which ensures a cohesive and user-friendly experience for both. Each platform has a distinctive look and feel, but the connection remains the 'pink thread'. "The iconic Babbage pink remains the foundation of the brand, but the addition of gold, beige and dark blue gives the brand a fresh, high-end look that fits our ambition and values. With the new brand and website, our focus is even more on realizing success for both clients and professionals and strengthening these connections within the field," says Monique van Vliet, Director Business Development & Partner at Babbage. For the development of the new brand, Babbage worked together with creative agency Goals and for the technical realization of the website with B&S Media.

Our growth: From history to future

With over 25 years of experience, the new brand identity & house style marks an important moment in the growth and development of Babbage. From a small agency to a leading player and broad service provider in marketing, communication and content. “With the Babbage brand, we remain true to our values ​​and at the same time are ready for the future. Saying goodbye to 'Company' underlines our personal approach. Babbage is short and powerful and so precisely aligned with our DNA: expert, personal and driven,” says Monique van Vliet.

The connection you are looking for can be found at Babbage

Babbage has been connecting organizations with the best marketing, communications and content professionals for over 25 years. Babbage not only offers interim management, recruitment & selection and executive search, but also strategic advice, campaign management and content production via the in-house Bureau Babbage. And offers via the Babbage Academy and partner Loo van Eck also a wide range of communication & writing trainings and events, such as Expeditie Content. With an extensive network, tailor-made solutions and continuous guidance, they help professionals and organizations grow. Always from personal involvement, knowledge of the profession and the labor market and the focus on realizing the perfect match and solution.

Connect with Babbage and discover the possibilities!