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Gioia Endt

Teamlead Marcom, Team Marcom

As Team Lead, Gioia is responsible for the daily management and goals of the Marcom team, for all marketing and communication activities: the positioning of our brand, strategy, branding, online & offline communication, sponsoring, events and PR. She is also responsible for the Babbage Academy and the knowledge events, such as Expeditie Content, that Babbage organizes.

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Better to steal well than to invent badly.

It may sound lazy, but it is one of the first lessons I learned in my career. It is not about copy-paste, but about learning from successes and applying proven ideas in a smart way. About adapting and improving. Building on strong examples is a smart way to impact. You do not have to reinvent the wheel every time, but work on a better, or even the best version. I like to learn new things and get better at what I can already do. Always strive for the best result, no half measures. That is why it suits me.